Paul Bal

Chief Executive Officer

Date of appointment:

Paul joined the Board on 1 May 2022 as Chief Financial Officer and was subsequently appointed Chief Executive Officer on 1 April 2023.


Paul joined the Board from Stock Spirits plc, where he was CFO since 2017. Paul was instrumental in the turnaround of the then LSE-listed group, leveraging his experience in the management of a complex portfolio of over 70 brands selling across 50 markets.


Qualifying as a Chartered Accountant in England and Wales in 1993 and a Fellow since 2005, Paul has had an international career. He held global and regional management roles within British American Tobacco plc, Rothmans International Limited and the Tupperware Brands Corporation, Inc. before joining Stock Spirits plc.